Originally appeared in Billboard Magazine on March 20, 2010
Glen Peoples
Excerpt
TargetSpot is a leading force behind Internet radio's gradual embrace of audio advertising. The New York-based company got its start in 2007 with funding from CBS Radio, Union Square Ventures and online marketing firm Oddcast, subsequently completing an $8.6 million Series B funding round in 2008 led by Bain Capital Ventures. Later that year, it acquired online radio advertising firm Ronning Lipset Radio, forming what the company hailed as the largest Internet radio advertising network in the United States.
